MANAcast Introducing the Business Model Canvas (BMC) on March 26

The Business Model Canvas (BMC) is a one-page business plan that captures the essence of your rep company on one page.

March 26, 2021 — 2 p.m. ET  ·  1 p.m. CT  ·  12 p.m. MT  ·  11 a.m. PT

One of the central reasons most rep companies do not have a business plan is that there is no perceived ROI from spending the time writing one. In fact, for the majority of people that do write them, this is true, since the plan is written, shoved in a drawer and essentially blessed with a good riddance sigh, never to be looked at again.  Thus, it is hardly surprising that the standard business plan is losing ground to a nimbler document that is built on bullet points and can be updated as needed with only a few minutes of work or less. On this MANAcast, we discuss the following:

  • How it creates a snapshot of your business on a single page.
  • How it can be filled out with bullet points in less than 30 minutes.
  • How data from the BMC can be used to pitch your company to principals.
  • How the BMC can be used as a template to be expanded into a business plan for a bank loan or to sell your agency.
  • And more.

Our panelist will be Sid Ragona of Ragona Scientific, LLC. A MANA manufacturers’ representative member since 2009. Ragona is also an active volunteer at SCORE.  

MANAcasts add value to the MANA membership by providing a resource that helps improve how you operate your business. When you improve how you operate your business, you increase your profitability.

MANA members will be emailed registration information.

We also post links to MANAcast recordings in the member area of the website.