Details For “Selecting The Right Principals” Webinar

Representing the right principals is crucial to the success of your agency. Your whole future depends on providing quality products that are delivered on time and help your customers solve problems. Start representing companies that create problems rather than solve them and you’ll be out of business before you know it. This webinar is designed to help you make the right choices.

What’s the cost of making the wrong choice?

  • Damage to reputation
  • Lost opportunity costs
  • Direct costs

Where do you prospect for lines?

  • MANA online directory
  • MANA classified ad program
  • Trade shows
  • Trade missions
  • Customer referrals
  • Distributor referrals
  • Networking at rep meetings

How do you make the right choice?

  • In addition to finding the right product, you also need to find the right company
  • What are the steps you’ll need to take in selecting the right principal?
  • What criteria do you use in selecting the right company to represent?

Resources for selecting your sales partners