001: Race To Quality

At a joint meeting of the Manufacturers’ Agents National Association (MANA) and the Electronics Representatives Association (ERA), MANA’s CEO Charles Cohon shared his predictions for the rep industry. “I think the best way to explain why we are here today comes from Nvidia cofounder Chris Malachowsky, who was quoted in Forbes about his firm’s success. […]

000: Outsourcing Selling Preview

Savvy manufacturers’ know that there is only one thing more expensive than fielding a highly-qualified sales force. It’s not fielding a highly-qualified sales force, especially if your competition does. But those same savvy manufacturers also know that hiring direct employees to field that highly-qualified sales force is very, very expensive. And they will have to […]