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Manufacturer Focused Rep Agency Focused

2025: A Big Year for MANA
2025: A Big Year for MANA

January 2025 by Mark Hogan Why is 2025 a big year? Updated website. Healthcare insurance discounts. Starting January 1, 2025, I encourage every MANA member to visit www.MANAonline.org to update your password and profile in the new system. You will see improvements in how your profile is shown... Continue Reading

Date posted01/1/2025


My Journey
My Journey

January 2025 by Marty Grimes I began a career in the rep business on April 15, 1993. I started as a sub-rep with a well-established, three-decade-old multi-man manufacturers’ representative group based in Indianapolis, Indiana. To be completely honest, I had no real understanding of what a... Continue Reading

Date posted01/1/2025


Tapping Into the Hunting Market
Tapping Into the Hunting Market

January 2025 By Jack Foster According to Conservation Force, a Metairie, Louisiana-based organization whose stated purpose is “to expand and secure conservation of wildlife, wild places, and our outdoor way of life,” hunting in the United States generates $25 billion dollars in... Continue Reading

Date posted01/1/2025


Agreeing on Market Development Fees
Agreeing on Market Development Fees

January 2025 By Jack Foster From the start, both parties are good to go when a manufacturer already has existing business in a territory and signs on with a rep to represent his line in that territory. However, manufacturers aligned with independent manufacturers’ reps are faced with a... Continue Reading

Date posted01/1/2025


Tips for Building Strong Customer Relationships
Tips for Building Strong Customer Relationships

January 2025 By John Chapin In a recent survey, customers said that the #1 reason they conduct business with a particular company is because of a relationship with someone within that company. The same survey also showed that 97 percent of customers did business with a particular salesperson... Continue Reading

Date posted01/1/2025


Work as a Team With Your Principals’ Staff
Work as a Team With Your Principals’ Staff

January 2025 By Scott Lau Maintaining strong relationships with your principals’ staff is key to operating a profitable independent manufacturers’ representative business. My philosophy was to operate with each staff member as if I were a direct salesperson. My principals understood... Continue Reading

Date posted01/1/2025


Differentiation Through Enhancing the Value
Differentiation Through Enhancing the Value

Discover how sales professionals can differentiate their offerings in a tough economy by aligning with customer-defined value, focusing on performance and price. Learn key strategies for enhancing value without added costs. Continue Reading

Date posted12/11/2024


Should You Cash Out Your Retirement Fund To Pay Off Debts?
Should You Cash Out Your Retirement Fund To Pay Off Debts?

Explore why withdrawing from your 401k to pay off debt is risky, highlighting tax penalties and long-term financial impacts. Consider exceptions in dire situations. Continue Reading

Date posted12/11/2024


Do’s and Don’ts for Sales Reps 2012
Do’s and Don’ts for Sales Reps 2012

Discover key tips for hiring the right attorney for sales representatives, including evaluating experience, assessing qualifications, and understanding fee structures. Essential reading for securing competent legal counsel. Continue Reading

Date posted12/11/2024


Burned Out and Stretched Too Thin 2012
Burned Out and Stretched Too Thin 2012

Explore strategies to prevent workplace burnout and boost engagement without increasing headcount. Learn effective delegation and team support methods for better productivity. Continue Reading

Date posted12/11/2024


Agency Sales Magazine: Social Media and Rep Best Practices--08/12
Agency Sales Magazine: Social Media and Rep Best Practices--08/12

Explore effective social media strategies for sales reps and the benefits for SMBs in Agency Sales magazine. Plus, insights from the AIM/R conference and more on rep-manufacturer relationships. Continue Reading

Date posted12/10/2024


The Benefits of Dual-Association Membership for Reps
The Benefits of Dual-Association Membership for Reps

How does one place a value on membership in a professional association? More to the point, how do you place a value on membership in an independent representatives’ association? Is it a cost? An investment? Continue Reading

Date posted12/10/2024